Sector & Market Analysis

In an effort to strengthen value chains, government agencies or development partners, must appreciate the market dynamics and their drivers, sector performance, the regulatory framework and overall business environment. Sector studies and reviews thus become important for effective interventions to further enterprise development.

Businesses are also periodically faced with a need to understand their markets and business landscape, especially when; developing business plans, venturing into new markets, or expanding product/service offering. Feasibility studies help evaluate the viability of such prospects.

We are continually being engaged by both private sector organizations and developmental institutions to carry out various value-chain assessment studies, mostly in; agriculture, agribusiness and renewable energy – right from literature review, to field interviews and also through organized interactive stakeholder forums. Our coverage areas have been across Kenya and in the eastern Africa region.